When Dropbox announced it was integrating its storage product with GSuite in March, it was more of a heads up that the two companies were working together. Today at Google Next, Dropbox announced a new add-on to manage Gmail attachments in Dropbox.
Ketan Nayak, a product manager at Dropbox says this is the first concrete piece to come out of that earlier announcement. “Back in March, we announced a broader partnership with Google to bring about integrations and product initiatives across a range of different Google Cloud products. And what we wanted to share with you today was that we’re bringing one of the first [pieces] in this product partnership, the Dropbox add-on for Gmail, to GA,” he said.
The partnership makes sense for the two companies as they share lots of overlapping users with more than 50 percent of Dropbox users also using G Suite. Being able to access Dropbox without leaving Gmail or other G Suite tool could potentially save users time and effort spent copying and pasting and switching programs.
Instead, there is a direct integration now that displays the attachments in a side panel after which you can save them if you so choose directly into your Dropbox, and the experience is the same in the mobile app or on the web, Nayak explained.
“We created this cross-browser, cross-platform solution that doesn’t exist today, especially on mobile, where a lot of our users live and work across these different tools. It’s been really hard for users to navigate in and out of different apps, and we really think of this add-on as a first step that enables users across our two platforms to start working more seamlessly,” Nayak explained.
Indeed, other integrations between products are already in the works including one that will allow users to insert a link to a file stored in Dropbox in an email without leaving the program. “Users can share and generate links to Dropbox content while composing an email,” he said. While that particular functionality isn’t ready yet, the company was demonstrating it on stage at Google Next today and it should be available soon.
Nayak says, these announcements are really just a starting point of what they hope will be a much more comprehensive set of integrations between the two company’s products in the future.